COVID-19 Impact
Numerous factors like expansion in residential construction activities, increasing demand for tile adhesives are contributing to the growth of the dispersible polymer powders market in Europe, but on the other hand, the rising price of the dispersible polymer powders has affected the market. This price rise occurred due to the disruption created by COVID-19. From disturbance in the supply chain, shortage of raw materials, factory shutdown, etc. are adding to the pain of manufacturers and suppliers of dispersible polymer powders in the European region. For instance, in March 2021, Wacker Chemie AG, a German-based chemical company increased the prices of dispersible polymer powders in Europe and other regions due to the rise in the price of raw materials, courtesy of COVID-19. Furthermore, according to Wacker Chemie AG 2020 Annual report, in Western Europe, the construction volume decreased by 5.5% which was significantly below the prior-year level during the pandemic.
Europe Dispersible Polymer Powders Market By Type
Vinyl acetate ethylene polymer held the largest share in the dispersible polymer powders market in 2021 in Europe owing to its robust water-resistant, excellent adhesion, high elasticity, low cost, and durability properties. Vinyl acetate ethylene is projected to contribute massively to the markets growth with a CAGR of 5.6% in the forecast period This type of polymer is widely used to produce advanced level dispersible polymer powders which are used in the construction sector, especially for the production of construction materials such as dry-mix mortars or waterproofing membranes for thermal insulation composite systems. In a recent March 2020 development, Wacker Chemie AG launched the first-ever dispersible polymer powder, based on renewable raw materials. This new dispersible polymer powder named Vinneco 5044 N is manufactured using biobased acetic acid and vinyl acetate ethylene polymer. This advanced dispersible polymer powder is utilized in construction applications like tile adhesives, dry-mix mortars, or waterproofing membranes to provide them with a high degree of adhesion and flexibility. Polymers like vinyl chloride ethylene and polyvinylpyrrolidone polymer are expected to witness significant usage in dispersible polymer powders, contributing to the growth of the target market during the forecast period.
Europe Dispersible Polymer Powders Market By Application
Tile adhesive led the European dispersible polymer powders market in 2021, owing to the growing demand for tiles in the construction sector and other renovation projects. This application segment is expected to be an excellent growth area for the European dispersible polymer powders market with a CAGR of 6% during the forecast period. Tiles offer aesthetically appealing surfaces and important benefits like abrasion-resistant, waterproofing, long service life, cleanliness, and hygiene. Due to such a wide variety of benefits, tiles are extensively used as wall and floor covering material in the building construction sector. Tile adhesives are mostly manufactured from vinyl acetate-ethylene polymer powder and used to hold polishing bricks and ceramic tiles in building and renovating engineering. Europe has always been a huge consumption of ceramic tiles due to the consumers demand for less expensive and stylish ceramic tiles, especially in cities like Spain and Italy. Spanish ceramic tile manufacturer associations keep encouraging and supporting tile manufacturers in Spain to come up with innovative and high-quality ceramic tiles to maintain the Spanish tiles standard and satisfy consumers demand. Accordingly, in a recent 2021 development in the tiles sector, Spanish tile manufacturers Keros Cerámica and Ferro Spain developed Hidracer, an advanced range of tiles made up of ceramic and got recognition from the Spanish Society of Ceramics and Glass (SECV). In another development, Realonda SA, a Spanish manufacturer of ceramics tiles developed functional tiles made of ceramic in 2021 with the ability to self-regulate the moisture content. A similar scenario is in Italy where the demand for ceramic tiles is witnessing an upward trend. According to Confindustria Ceramica, the Italian ceramics association, the ceramic tiles market in Q1 2021 saw a positive growth rate with an increased turnover of 9% as compared to 2020, owing to the growth of ceramic tiles in both exports (+7.2%) and the Italian market (+18.9%). This increase in demand for ceramic tiles in Spain, Italy, and other parts will raise the demand for tile adhesives, thereby driving the growth of the dispersible polymer powders market in Europe.
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Europe Dispersible Polymer Powders Market By End Use Industry
The residential construction sector is anticipated to drive the growth of the dispersible polymer powders market owing to the development of housing projects and housebuilding activities in Europe. In 2020, multiple residential projects have been announced in Europe. One of such projects is the Build-to-Rent (BTR) scheme of 60 houses in the UK which has got the approval for planning from the government in October 2020. This residential property will be planned and developed by Godwin Developments; a UK-based multi-sector property developer. In another development, in June 2020, Godwin Developments acquired a one-acre site, present within Sheffield city centre, which will be transformed into 330 plus residential BTR homes. Such huge residential construction activities will spur the growth of the dispersible polymer powders market during the forecast period. Similarly, Finland-based construction company YIT is constructing many housing projects. One of those projects is the Kahvikortteli, a residential project which contains four residential blocks. Currently, it is under development and will be completed in 2022. Dispersible polymer powders like vinyl acetate ethylene, vinyl chloride ethylene, polyvinylpyrrolidone polymer, and others are widely used in numerous building construction applications such as external coats, plasters, mortars, and insulating systems. Going forward, all such planning and development in the residential construction sector will boost the dispersible polymer powders market in Europe.
Europe Dispersible Polymer Powders Market By Country
The UK held 30% of the market share in 2021. The country is anticipated to spur maximum growth of the dispersible polymer powders market in Europe during the forecast period owing to massive residential construction projects. According Watkin Jones, one of the UKs leading housing developers, has received a resolution to grant permission for the largest BTR scheme to date in Birmingham, which will be completed by 2025. In another development, real estate developer Artisan Real Estate is developing a new residential project, named Kirkstall, which will have 263 residential homes and will be completed soon. These residential construction schemes in the UK will contribute immensely to the growth of the dispersible polymer powders market.
France is expected to contribute significantly to the growth of the dispersible polymer powders market, owing to tremendous residential housing development. The country is projected to have an investment growth rate of 12.2% in the housebuilding sector in 2021, according to the European Construction Industry Federation 2021 statistical report. Moreover, International real estate firm Hines has acquired a 30,000 square meter area to develop multiple BTR residential schemes, which in turn, will support the expansion of the dispersible polymer powders market.
Denmark is also poised to contribute to the growth of the dispersible polymer powders market in Europe, with an investment growth rate of 5.0% in the housebuilding sector in 2021, according to the European Construction Industry Federation 2021 statistical report. Moreover, residential housebuilding projects like Skanskas 154 apartment-based new residential project in Copenhagen, Denmark, which will be completed in 2023, will add to the growth of the dispersible polymer powders market in Europe. Other countries like Italy, Russia, Finland, and Spain will have a decent contribution to the growth of the dispersible polymer powders market in Europe.
Europe Dispersible Polymer Powders Market Drivers
Increasing investment growth rate in the construction sector will spur the growth of dispersible polymer powders market
The rapid expansion in the European construction sector is anticipated to contribute vastly to the growth of the dispersible polymer powders market. The majority of the construction activity in the residential housebuilding segment is projected to drive maximum growth. As per the European Construction Industry Federation 2021 statistical report, the housebuilding segment is poised to witness an investment growth rate of 5.5% in 2021. The new housebuilding and renovation projects are projected to have an investment growth rate of 4.8% and 5.7% respectively. The civil engineering construction sector is expected to witness a significant investment growth rate of 2.9% in countries like Italy, Belgium, and Portugal in 2021. The non-residential construction sector is also expected to witness a decent investment growth rate of 2.6%. As the dispersible polymer powders like vinyl chloride ethylene, acrylic polymer, vinyl acetate ethylene, polyvinylpyrrolidone polymer, and others, are used widely in the construction sector as plasters, external coats, mortars, and insulating systems, these high investment growth rates will increase the demand for dispersible polymer powders in the construction sector, which, in turn, will boost the growth of the dispersible polymer powders market in Europe.
Increasing demand for dispersible polymer powders in green buildings will expand the growth of dispersible polymer powders market
Increasing sustainability awareness related to the construction sector has generated a huge demand for energy-efficient buildings. Green building technology implements eco-friendly materials in buildings to make them energy-efficient and cost-efficient. Dispersible polymer powders are extensively utilized in multiple green building applications like plasters, mortars, architectural paint, insulating systems to enhance durability, impact resistance, flexibility, and tensile strength. Owing to such a variety of applications, the demand for environmentally friendly dispersible polymer powders with no VOC emissions has increased, especially for the usage in green building construction. Moreover, manufacturers will start focusing on the creation of sustainable and eco-friendly products in the coming years. In a similar development, Wacker Polymers, in their latest 2050 sustainability plan, incorporated policies to create products that will be 90% sustainable and become carbon neutral. Such eco-friendly product developments will spur the growth of dispersible polymer powders usage in green buildings in the coming years, and in turn, will contribute to the growth of the market.
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Europe Dispersible Polymer Powders Market Challenges
Strict environmental regulations regarding VOC emission from dispersible polymer powders might affect the markets growth
Changing environmental regulations imposed by various governing bodies such as the Environmental Protection Agency (EPA) in Europe and the European Union (EA) force the manufacturers and key players to focus their research more on the development of no VOC dispersible polymer powders. Dispersible polymer powders used in adhesives for flooring, mortars, and external wall coat in different buildings and infrastructure structures, release gaseous VOC elements which are harmful to the environment. Products made of dispersible polymer powders which are used in buildings need to be manufactured by conforming to strict eco-labeling requirements. To keep this in check and reduce the industrial and construction emissions of volatile organic compounds (VOCs), government bodies in Europe are constantly upgrading the eco-friendly regulations which might hinder the growth of the dispersible polymer powders market in Europe.
Europe Dispersible Polymer Powder Industry Outlook
Investment in R&D activities, product launches, and acquisitions are key strategies adopted by players in the Europe dispersible polymer powders market. Major players in the dispersible polymer powders market include
1. Wacker Chemie AG,
2. BASF SE, DOW,
3. Synthomer Plc,
4. Benson Polymers,
5. Dairen Chemical Corporation,
6. Acquos
7. Others
Acquisitions/Product Launches
Wacker Chemie AG expanded its dispersible polymer powders product line with the launch of the first-ever renewable dispersible polymer powder product named Vinneco 5044 N in March 2021.
Key Takeaways:
Vinyl acetate ethylene is projected to lead the dispersible polymer powders type segment owing to its excellent property such as moisture resistance, affordability, and durability. These properties make vinyl acetate ethylene a desirable choice for indoor applications such as bathrooms, kitchens, laundry rooms, etc.
The residential construction segment is anticipated to drive the growth of the dispersible polymer powders market in Europe. According to European Construction Industry Federation 2021 statistical report, the housebuilding segment is projected to have a robust investment growth rate of 5.5% in 2021.
Tiles adhesive application segment is poised to expand the growth of the dispersible polymer powders market in Europe owing to its strong bonding strength which makes it suitable for building construction and infrastructure renovation work. According to the August 2021 report by Eurostat, the statistical office of the European Union, the building construction sector in the Euro Area and European Union increased by 3.1% and 3.8% respectively in June 2021.
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